Design

This category contains 59 posts

Richard Branson: Mother Nature, the original entrepreneur

by Richard Branson Since I was a young boy, I’ve been captivated by everything we find living and growing on our planet. We know that without healthy natural ecosystems and biodiversity there would be no life, and of course no business. We rely on our natural assets, balanced carbon cycles, and diverse plant and animal … Continue reading »

Magazine of the Year – GQ

GQ, November 2012. Design Director: Fred Woodward. (photo by SPD.org) SPD has announced that this year’s Gold Award winner for MAGAZINE OF THE YEAR is GQ Magazine. This is Design Director Fred Woodward’s record-breaking fourth win for Magazine of the Year while leading GQ’s design team. Over the last decade GQ has won Magazine of the Year … Continue reading »

Adobe update to Creative Cloud

Includes Next Generation of “CC” Desktop Applications and Delivers Fully Integrated Cross-Device Collaboration, Community and Publishing Capabilities Adobe announced a significant update to Adobe® Creative Cloud™, the company’s flagship offering for creatives. Available in June and packed with new features, Creative Cloud reimagines the creative process through a stunning set of “CC” desktop applications and … Continue reading »

Pepsi Logo Timeline: The Evolution Of The Company’s Brand

Pepsi was created  and developed in 1893 by a pharmacist named Caleb Bradham. First it was introduced as Brad’s Drink, but on August 28, 1898 drink was renamed to Pepsi-Cola , then to Pepsi in 1961. Pepsi logo has undergone a number of tweaks and major revamps…

Architecture: The Woolworth Building at 100

Opened 100 years ago when President Woodrow Wilson pushed a button that lit up every floor at once, the steel-frame Woolworth Building in Lower Manhattan not only had a spectacular birth; it was arguably the first quintessentially American skyscraper. Financed with cash, built on the back of Frank Woolworth’s retail empire and topping out at … Continue reading »

Yankee Publishing Knows How to Make an iPad App

If you’re interested in how to make an iPad app, we have a fantastic example for you from Yankee Publishing Inc. Old Farmers Almanac Monthly Magazine is available on the iPad for anyone interested in gardening, food, weather and those little tidbits that make life so interesting. Millions of readers love the Old Farmer’s Almanac … Continue reading »

Meet Davor Pavelić

Davor Pavelić is an illustrator with a diverse interest in the field of illustrations; from advertising and editorial to children’s illustration. His first choice is the editorial illustration, where he can conceptualize and develop ideas  on various topics and find the best way to capture the essence of the article or theme he illustrates. His style … Continue reading »

Blast to the past: Cigarette Advertising

Here are vintage cigarette ads that might make you question advertising altogether… Read More…

Sports Illustrated Cover

  The cover of Sports Illustrated this week. The man in that photo is 78-year-old Bill Iffrig. He actually got up and finished the race. Sports Illustrated, April 17, 2013 Creative Director: Chris Hercik Photographer: John Tlumacki/The Boston Globe SPD team spoke with CD Chris Hercik about SI’s powerful cover of Monday’s tragic bombings at the Boston … Continue reading »

Mag+ Challenges Publishers to Re-Imagine the Issue

Three Years and 1,000 Apps Later, Touchscreen Publishing Pioneer Offers Four Key Factors for Success in Making Great Apps New York, New York, April 3, 2013—After three years and more than 1,000 touchscreen publication apps, Mag+ and its customers have learned how to unleash the power of this important medium. Contrary to the word of uninformed doomsayers, Mag+ … Continue reading »

How to redesign 1

Good redesign is driven by a deep understanding of the editorial mission of the publication.

Headline on photographs

The eternal dilemma! Dilemma of all editors on the planet Earth – to put or not put the headline or any kind of type in the photo.

BACK to BASICS: Portraits

Portraits of people are one of the first elements of the photography used in newspapers.

Typography: x-heigh

In typography, x-heigh refers to the heigh of lower case letters without upper or lower parts when compared to capital letters...

BODY COPY

Newspaper typefaces require a higher legibility then typefaces used for other printed products. Newspaper are printed on a paper of lesser quality under high speed.

Typeface: NY Times Magazine

Sunday Magazine is an expansive family of fonts for information in tiny spaces and headlines at large sizes.

Infographics

When, why and whether to use infographic. The basic fact is that infographic refresh the publication, and it contributes to originality of your product.

Design Facts

Three elements that will greatly help you to understand how readers are observing you.

A well-designed publication

Everything that a well-designed publication must have...

Design Theory

There is no design theory and definition. There are only basic principles that are the base for recording designers ideas and imagination on the paper, tablet or your web.

Get to know your readers

We have moved from a solid to a fluid phase of modernity, in which nothing keeps its shape, and social forms are constantly changing at great speed...

Designer George Lois

“I always knew I was the most talented kid in the school, ” says George Lois of his time at Music and Art. “I was lucky to be exposed to the city’s best art education"...

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