iNewsDesign
Become Great
Richard Branson: Why you should treat 1 million people the same as 1 person
Richard Branson: Thanks to everyone who has joined in here on LinkedIn as we share thoughts and ideas on the site. It’s incredible that more than one million of you have got involved and started following me within the past six weeks. While it’s difficult to comprehend such a huge number as one million, the … Continue reading
How to redesign 2: Getting to know you
New York Times Magazine redesign Begin with a frank and comprehensive look at who your readers are. The answer will be the cornerstone of a successful redesign: - Who are your readers? What else do they read, what do they watch, how do they spend their time? - Why do they read you? What unique … Continue reading
A well-designed publication must have
A Back to Basics A minimum three strong stories (high-performance emotions); At least one “beautiful” picture that will tell a story in 10 seconds; List of what I need to know and I can find in the newspaper/magazine; List of what I should know if I have extra five minutes; Something that will make me … Continue reading
How to redesign 1
An effective redesign makes the most of the resources you have to connect with the reader. Design that reaches readers is not just good for the prestige of a publication – in a world where staffs are shrinking and readers have a growing number of choices in print and online, it’s a good investment for … Continue reading
Design Facts
Please note the following, you’ll benefit from it: The reader enters the page through the largest image on a page – mostly photos. After this, most readers notice headlines. Caption under the picture is in third place where readers eye stops. These three elements will greatly help you to understand how readers are observing you.
Steps to design success
The fresher news as the ultimate goal. Descend into the neighborhoods to the suburbs and readers in their local communities, the deeper the better Develop content that follows the lifestyle of young people and that they are important, change in the position and habits of newspapers in relation to many non readers
Fact: Newspapers will die in the next 10 years
Article I wrote in the madeIN magazine (Croatia). Two years ago the world (media world) went crazy about the iPad. Many media experts, immediately, said that the print editions of daily newspapers are dead and as the only candidate for the future and salvation of the media this experts pointed out – iPad and other … Continue reading
iPad research results spring 2011 by Reynods Journalism Institute
This follow-up panel survey conducted by the Reynolds Journalism Institute was designed to gather additional information about how Apple iPad owners use the device in their daily lives and how the iPad may influence news consumption. The 561 panelists who completed this survey were self-selected from the nearly 1,600 Apple iPad owners who participated in … Continue reading
Get to know your readers
Zygmunt Bauman In Identity, a short book based on an email exchange between Zygmunt Bauman and Italian journalist Benedetto Vecchi, the sociologist discusses the question of identity in the context of what he calls ‘liquid modernity’. Bauman’s thesis is that we have moved from a solid to a fluid phase of modernity, in which nothing … Continue reading
Content Rhythm
Very often, editors don’t let themselves to grow and offer new ideas for content, so they will stick to the basic area of presentation that will fell more comfortable to them. This is when art directors should react and help them. If the story is great it should look great. This way you will make … Continue reading
