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Research
2013 Research: Media tablets now used by at least one-third of U.S. adults
Growth of large tablets may be slower in 2013 Profile of mobile media users in 2013 Profile of smartphone users in 2013 Profile of smartphone news consumers in 2013 Profile of large media tablet users in 2013 Profile of large tablet news consumers Click to enlarge charts Research by RJ Institute … Continue reading
The State of the News Media 2013
Overview In 2012, a continued erosion of news reporting resources converged with growing opportunities for those in politics, government agencies, companies and others to take their messages directly to the public. Signs of the shrinking reporting power are documented throughout this year’s report. Estimates for newspaper newsroom cutbacks in 2012 put the industry down 30% … Continue reading
Don’t be “platform agnostic”
News publishers have to understand the contours of the shift or risk mobile becoming “digital hesitation 2.0.” The market research firm comScore recently released its annual major mobile report. A dive into the data distills lessons for journalism right now, some of them counterintuitive. Move aggressively to mobile immediately — don’t wait for revenue to … Continue reading
Earl Wilkinson: Media outlook for 2013
As executive director of the International News Media Association, Earl Wilkinson is constantly on the road, learning and sharing insights about our industry. This year’s annual outlook report is informed by INMA membership in 81 countries. Earl shared his observations as the keynote speaker for the Key Executives Mega-Conference produced by the Southern Newspaper Publishers Associaiton, Local Media Association … Continue reading
Engage younger readers in news through social gaming
Creating social games is one way news organizations can reach young people and engage them in reading news. A team at the University of Missouri created a social game last fall that featured challenges centered around the football team’s first season in the Southeastern Conference. A news feed with sports stories was posted on the … Continue reading
For newspaper stocks, 2012 was a surprisingly good year
Total revenues are not yet headed in the right direction, but investors still liked what they saw in the newspaper industry last year and bid up share prices accordingly. Six of eight publicly traded companies showed gains for 2012; four of those were up 30 percent or more. The two companies that lost ground — … Continue reading
How much do newspapers think their audiences are worth?
How valuable are newspaper readers online and in print? We thought: why not look at the prices. We took a look at the advertised rates for online and print ads across seven UK national newspapers using their own freely available rate cards – with a little help from paidContent’s Robert Andrews’ piece on online CPMs … Continue reading
News Design: Press Widely Criticized, But Trusted More than Other Information Sources
Views of the News Media: 1985 – 2011 Overview Negative opinions about the performance of news organizations now equal or surpass all-time highs on nine of 12 core measures the Pew Research Center has been tracking since 1985. However, these bleak findings are put into some perspective by the fact that news organizations are more … Continue reading
News Design: Interest in Foreign News Declines
Overview Public interest in foreign news stories has been modest so far this year, in stark contrast to 2011 when several overseas news stories, from the Japanese tsunami and nuclear disaster to the “Arab spring,” attracted substantial attention. The latest weekly News Interest Index, conducted May 31 to June 2 among 1,012 adults, is fairly … Continue reading
Trends in News Consumption: 1991-2012, Part 4
Section 4: Demographics and Political Views of News Audiences In general, the regular audiences for most television and print news outlets tend to be older than the public as a whole. Yet there are some notable exceptions. As was the case two years ago, The Colbert Report and The Daily Show have the youngest audiences … Continue reading
