How valuable are newspaper readers online and in print? We thought: why not look at the prices. We took a look at the advertised rates for online and print ads across seven UK national newspapers using their own freely available rate cards – with a little help from paidContent’s Robert Andrews’ piece on online CPMs … Continue reading
Views of the News Media: 1985 – 2011 Overview Negative opinions about the performance of news organizations now equal or surpass all-time highs on nine of 12 core measures the Pew Research Center has been tracking since 1985. However, these bleak findings are put into some perspective by the fact that news organizations are more … Continue reading
After 80 years in print, Tina Brown, Newsweek editor-in-chief has announced that the magazine’s last issue will be published December 31, 2012. Newsweek announcement: We are announcing this morning an important development at Newsweek and The Daily Beast. Newsweek will transition to an all-digital format in early 2013. As part of this transition, the last print edition in … Continue reading
Let’s make one thing clear. A readers does not make an impression on print or digital magazine, web or newspaper design by looking at the construction of the page, photography or any other element that are part of design. Readers will make a judgment based on overall impression – they are not designers or editors, … Continue reading
By Amy Mitchell and Tom Rosenstiel of PEJ In 2011, most sectors of the news media managed to stop the audience losses they suffered a year earlier, though for some the gain was minimal. News websites saw the greatest growth, while print audiences stood out for their continued decline, which nearly matched the previous year’s … Continue reading
A Back to Basics A minimum three strong stories (high-performance emotions); At least one “beautiful” picture that will tell a story in 10 seconds; List of what I need to know and I can find in the newspaper/magazine; List of what I should know if I have extra five minutes; Something that will make me … Continue reading
Newspaper typefaces require a higher legibility then typefaces used for other printed products. Newspaper are printed on a paper of lesser quality under high speed. 1. Great newspaper body copy typeface. Serif typeface is easier to read then sans serif font. 2. The right size. Don’t go under 9 pt. As a basic rule this … Continue reading
An effective redesign makes the most of the resources you have to connect with the reader. Design that reaches readers is not just good for the prestige of a publication – in a world where staffs are shrinking and readers have a growing number of choices in print and online, it’s a good investment for … Continue reading
New York is a weekly magazine principally concerned with the life, culture, politics, and style of New York City. Founded by Milton Glaser and Clay Felker in 1968 as a competitor to The New Yorker, it was brasher and less polite than that magazine, and established itself as a cradle of New Journalism. The magazine has, … Continue reading
madeIN is a men’s magazine, published in Croatia. Founded in 2008., it is published under the guidance of founder and publisher Zoran Opalic. madeIN appeared, for the first time, in March 2008 edited by Zoran Opalic. madeIN is a magazine about the interests, the curiosity, the passions, of men. It has no limitations other than … Continue reading