Typeface

Recommended Type: Celeste Sans

Celeste Sans is a hybrid character, like its serif companion, Celeste.
Author Chris Burke says: “The serif version is a deliberate attempt to temper the modern face (Didone) type model with old face (Garalde) elements; to mix what Swiss letterform
theorists have called the static and the dynamic principles of letter construction. Allowing for historical fancy, Celeste Serif could be interpreted as a retrospectively
transitional typeface.
An approach to designing a sans serif partner for ff Celeste did not immediately make itself obvious. A straight humanist sans did not seem quite appropriate. I finally realized that my liking for the grotesque genre of sans serif typefaces presented the way forward. The somewhat anonymous, nineteenth-century grotesques can be seen to share principles with the common modern face types of that era, and some writers have even suggested that they grew from that
tradition. So, in ff Celeste Sans, I tried to make a kind of grotesque, tempered by the dynamic of humanist sans.
The result perhaps errs on the side of grotesque, meaning that Celeste Sans differs from   Celeste Serif in some details of its articulation (aside from the obvious differences). It does
not have a great deal of contrast between its thick and thin strokes, and so creates quite a different colour to ff Celeste Serif while maintaining the family resemblance. This may prove useful on occasions where a distinct yet harmonious contrast between serif and sans serif is required.”

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About Zoran Opalic

Professional in design and publishing industry. Conceptualize and orchestrate designs and redesigns that effectively reinforce and build brand images. Proven ability to drive record-high campaign in increasing publication sales and execute successful product launches...

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