Creative Director: Markus Ebner
Design Director: Anton Ioukhnovets
About Achtung Magazine.
To show what’s happening in the world of international fashion by adding a German visual twist and to accurately represent the avant-garde of the German fashion community: This has been the mission statement of Achtung. In addition, Achtung is present when events of note occur in the fashion world: from the 60th anniversary party of Christian Dior at Versailles, to the downtown Los Angeles studio of design duo Rodarte, or a run-down church in the Marais in Paris where directional men’s designer Damir Doma gave his debut. Our editors are there and get up close with the clothes, the designers and the models. As Achtung only comes out twice a year, a lot of the information and scoops we get go unpublished. Hence, the introduction of our new online column ACHTUNG ZEITGEIST where our authors and editors report from the trenches of fashion from now on.