Case Study

“Noticiero Telemundo” to Air First-Ever National Newscast Shot on Mobile Devices

noticiero_telemundo

Historic “Digital Day” Edition of “Noticiero Telemundo” to Air on Monday, July 6 at 6:30 PM/5:30 C

Noticias Telemundo announced today that its award-winning national newscast, “Noticiero Telemundo,” will air a special “Digital Day” edition shot on mobile devices on Monday, July 6 at 6:30 PM/5:30 C. This will mark the first-time on record that a national network produces and airs a newscast shot on mobile technology.

“We are changing the way news is made by embracing all aspects of digital technology,” said Luis Carlos Velez, Telemundo’s Executive Vice President of Network News. “Smartphones and tablets have become increasingly popular ways to get informed. We want to maximize their utilization by adding to our groundbreaking storytelling.”

Journalists reporting for the “Digital Day” special edition of “Noticiero Telemundo” will be equipped with smartphones and tablets to capture and feed their stories. The special edition of “Noticiero Telemundo” will be streamed on Periscope under the Noticiero Telemundo account, including behind the scene shots from anchors and reporters during news breaks. Social media users can also follow the action under the hashtag #NoticieroDigital and the @TelemundoNews account on Twitter, visiting “Noticiero Telemundo” on Facebook, and going to TelemundoNews on Instagram.

 

“Noticiero Telemundo” recently launched two segments produced with mobile technology: “The Selfie Interview,” a news entertainment segment in which the interviewed asks and responds his own questions and “Mi Lente,” a story fully recorded with portable cameras to profile compelling characters in their own environments.

 

Mobile technology offers more flexibility to reporters than traditional equipment and the quality of their news storytelling is deepened by the interactive and personal style users associate with mobile communications.

 

Anchored by María Celeste Arrarás and José Díaz-Balart, “Noticiero Telemundo” is the most reliable source of information for the US Hispanic community. Its acclaimed team of correspondents and collaborators offers the latest news, interviews with key figures, analysis and commentary about national and international events, Monday through Friday at 6:30 p.m./5:30 C and Saturdays and Sundays at 5 p.m./4 C.

 

Read More…

Advertisements

About Zoran Opalic

Professional in design and publishing industry. Conceptualize and orchestrate designs and redesigns that effectively reinforce and build brand images. Proven ability to drive record-high campaign in increasing publication sales and execute successful product launches...

Discussion

No comments yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Aston Martin DB10

Production will be strictly limited to 10 of the bespoke sports cars, developed and built by the designers, engineers and highly skilled craftspeople at Aston Martin’s Gaydon headquarters.

Architect Oscar Niemeyer

"My work is not about form follows function, but form follows beauty or, even better, form follows feminine."

BACK to BASICS: Portraits

Portraits of people are one of the first elements of the photography used in newspapers.

Typography: x-heigh

In typography, x-heigh refers to the heigh of lower case letters without upper or lower parts when compared to capital letters...

Designer George Lois

“I always knew I was the most talented kid in the school, ” says George Lois of his time at Music and Art. “I was lucky to be exposed to the city’s best art education"...

BODY COPY

Newspaper typefaces require a higher legibility then typefaces used for other printed products. Newspaper are printed on a paper of lesser quality under high speed.

How to redesign 1

Good redesign is driven by a deep understanding of the editorial mission of the publication.

Headline on photographs

The eternal dilemma! Dilemma of all editors on the planet Earth – to put or not put the headline or any kind of type in the photo.

Design Facts

Three elements that will greatly help you to understand how readers are observing you.

Typeface: NY Times Magazine

Sunday Magazine is an expansive family of fonts for information in tiny spaces and headlines at large sizes.

Infographics

When, why and whether to use infographic. The basic fact is that infographic refresh the publication, and it contributes to originality of your product.

A well-designed publication

Everything that a well-designed publication must have...

Archives

Categories

%d bloggers like this: