Case Study

This category contains 75 posts

Apple and Collective Consciousness

With this circle construction, Apple is creating an environment suitable to build community as the elementary form of the “modern” religious life. It all started with a slogan – “Think Different”. Brainwash technique, throughout the years, gathered people that ‘found’ themselves in that old Apple’s “Think Different” slogan. Finally, they are creating a form of … Continue reading

FORMULA 1 UNVEILS NEW IDENTITY BY WIEDEN + KENNEDY LONDON

The new identity cements a year of change for F1 as it hopes to re-engage its global fanbase. We talk to W+K’s Richard Turley, who headed up the project, about the new logo and suite of typefaces that look to the heritage of the sport while aiming to drive it forward   By Mark Sinclair Formula … Continue reading

USA Today Redesign

  Click Here to See Redesign   USA Today is an internationally distributed American daily middle-market newspaper that serves as the flagship publication of its owner, the Gannett Company. Founded by Al Neuharth on September 15, 1982, it operates from Gannett’s corporate headquarters on Jones Branch Drive in McLean, Virginia, United States. It is printed at 37 sites across the United States and at five … Continue reading

Study of an ultra-stylish luxury-class cabriolet

A revelation of luxury: Vision Mercedes-Maybach 6 Cabriolet Watch video. At this year’s gathering of the most magnificent classic cars at Pebble Beach in California, Mercedes-Benz is once again set to present a highlight: the Vision Mercedes-Maybach 6 Cabriolet is a car which, with its sensual, emotionally appealing design and innovative technical concept solutions, defines … Continue reading

Introducing Watch, a new platform for shows on Facebook

  Watching video on Facebook has the incredible power to connect people, spark conversation, and foster community. On Facebook, videos are discovered through friends and bring communities together. As more and more people enjoy this experience, we’ve learned that people like the serendipity of discovering videos in News Feed, but they also want a dedicated … Continue reading

What is the purpose of journalism today?

Provocative former director of Danish Broadcasting Corporation discusses how a paradigm shift in news will make journalism meaningful again.

Red Hot Chili Peppers – First Stream in 360 degrees

Telekom presents first 360-degree live stream concert in Germany Red Hot Chili Peppers performing at the Telekom Street Gigs in Berlin Further information and tickets at http://www.telekom-streetgigs.de This has never been done before: the Deutsche Telekom will present the first 360-degree live concert in Germany at the Kraftwerk Berlin on September 6th, 2016. At the … Continue reading

Crazy Stadium Roofs Are Now a Thing. Here Are the Craziest

AFTER YEARS OF maddening rain delays, the U.S. Open finally bit the bullet and installed a gargantuan retractable roof for its prime venue, Arthur Ashe Stadium. The $150 million, 270,400 square foot addition, built over the last three years, consists of two 800-ton, steel framed structures, covered with teflon-coated fiberglass panels, that glide on 27-inch … Continue reading

Mevo is Out: The First Camera That Works With Facebook Live

Media Companies just got new tool to publish their stories. Gadget that will have great impact on live reporting, political campaigns and so on, and so on. Facebook announced at its F8 developer conference that it’s opening up access to Facebook Live, and the first standalone camera that can directly integrate with the streaming service is … Continue reading

InStyle Has a New Look!

Over the past year, the InStyle team has been updating and remixing all the content our readers have come to expect, with bold layouts, fresh fonts, and clean photography. Our redesign débuts in the March mega-fashion issue along with new sections and columns that deliver incredible deep-dive service and the best edit of luxe style finds. The … Continue reading

Aston Martin DB10

Production will be strictly limited to 10 of the bespoke sports cars, developed and built by the designers, engineers and highly skilled craftspeople at Aston Martin’s Gaydon headquarters.

Architect Oscar Niemeyer

"My work is not about form follows function, but form follows beauty or, even better, form follows feminine."

BACK to BASICS: Portraits

Portraits of people are one of the first elements of the photography used in newspapers.

Typography: x-heigh

In typography, x-heigh refers to the heigh of lower case letters without upper or lower parts when compared to capital letters...

Designer George Lois

“I always knew I was the most talented kid in the school, ” says George Lois of his time at Music and Art. “I was lucky to be exposed to the city’s best art education"...

BODY COPY

Newspaper typefaces require a higher legibility then typefaces used for other printed products. Newspaper are printed on a paper of lesser quality under high speed.

How to redesign 1

Good redesign is driven by a deep understanding of the editorial mission of the publication.

Headline on photographs

The eternal dilemma! Dilemma of all editors on the planet Earth – to put or not put the headline or any kind of type in the photo.

Design Facts

Three elements that will greatly help you to understand how readers are observing you.

Typeface: NY Times Magazine

Sunday Magazine is an expansive family of fonts for information in tiny spaces and headlines at large sizes.

Infographics

When, why and whether to use infographic. The basic fact is that infographic refresh the publication, and it contributes to originality of your product.

A well-designed publication

Everything that a well-designed publication must have...

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