This tag is associated with 28 posts

Word’s best design – Eleftheros Tipos

Elefteros Tipos The first Greek daily news magazine. The circulation is up. The advertising is up. After many years of decline, ET is becoming a leading player again. The Greek market needed a new kind of newspaper. Different. Compelling. Attractive. Well-designed. And well-printed. The newsroom of Eleftheros Tipos is doing a first-class job. ET-K, the … Continue reading

Headline on photographs

The eternal dilemma! Dilemma of all editors on the planet Earth – to put or not put the headline or any kind of type in the photo. I’ve worked with editors who either love the headlines in the photo, or hate it. I know designers who have different theories about it, but trust me, all … Continue reading

Headlines – centered or flush left, part 2

Centered headlines dominated newspapers for decades, in the seventies (last century) some newspapers have started to experiment with the flush left alignment in headlines. One of the first paper that applied this trend and transfer it to captions, leads and some other minor elements is the Chicago Daily News. To make a comment on what … Continue reading

Zeta Weekly

ZETA Weekly is the most credible and solid journalism institution in the Northwestern region of Mexico. In Tijuana, Baja California, it was founded on April 11, 1980, and after 24 years of it still holds a strong influence over the social, economic and political scene in Baja California. Made possible by a team of professionals … Continue reading

How to create great infographic

Plan early and on time. Gather at the table illustrator, graphic artists, editors and journalists who wrote the theme; sketch on paper how you want your theme to be presented; arrange the details and get to work. Remember – simplicity is the key to success. Be sure to come up with a good headline for … Continue reading


Portraits of people are one of the first elements of the photography used in newspapers. Their little secret is that the reader will always look at the portrait, examine the face of the person on a portrait and read what is written below the photo. Portrait on our website, in our magazine or in the … Continue reading

Print media – how to create layout

Always keep both pages of layout open in front of you, left and right. The reason for this is that when the readers opens the newspaper or magazine they first look at both pages. First from left to right and almost in a straight line across the middle of the pages. When reader is done … Continue reading

Brazil – Innovative Advertising

6.5 million issues per day; Reach 64% of the adult population; It is the “core” of the most important media groups in Brazil; The most credible medium. Gradual loss of share (from 22% to 17%) in the last 5 years; Lack of Prestige and Value among the Market, specially amongst the Ad Agencies; Magazines and … Continue reading

Recommended type – Chronicle

Photo by Hoefler & Frere-Jones In 2002 Hoefler and Frere Jones redesigned the Scotch style (dated from eighteenth century) with the goal of producing two families of fonts: a text face that would withstand the effects of different kinds of media, and a display face „that would unlock the potential of the Scotch style to … Continue reading

WEB – how the reader read you

The eye movements of a reader were captured using small video cameras. The movements were represented on a recording as a crosshair. (Photo by Amanda Determan) Poynter Institute did some tests on web reader not just newspapers. (Please red the post: Design Facts). Technology that Poynter Institute use to get informations about how eye moves … Continue reading

Aston Martin DB10

Production will be strictly limited to 10 of the bespoke sports cars, developed and built by the designers, engineers and highly skilled craftspeople at Aston Martin’s Gaydon headquarters.

Architect Oscar Niemeyer

"My work is not about form follows function, but form follows beauty or, even better, form follows feminine."

BACK to BASICS: Portraits

Portraits of people are one of the first elements of the photography used in newspapers.

Typography: x-heigh

In typography, x-heigh refers to the heigh of lower case letters without upper or lower parts when compared to capital letters...

Designer George Lois

“I always knew I was the most talented kid in the school, ” says George Lois of his time at Music and Art. “I was lucky to be exposed to the city’s best art education"...


Newspaper typefaces require a higher legibility then typefaces used for other printed products. Newspaper are printed on a paper of lesser quality under high speed.

How to redesign 1

Good redesign is driven by a deep understanding of the editorial mission of the publication.

Headline on photographs

The eternal dilemma! Dilemma of all editors on the planet Earth – to put or not put the headline or any kind of type in the photo.

Design Facts

Three elements that will greatly help you to understand how readers are observing you.

Typeface: NY Times Magazine

Sunday Magazine is an expansive family of fonts for information in tiny spaces and headlines at large sizes.


When, why and whether to use infographic. The basic fact is that infographic refresh the publication, and it contributes to originality of your product.

A well-designed publication

Everything that a well-designed publication must have...